Who We Are

We are a marketing research team that knows how to translate your ideas into success. We boast a thought-leader and industry pioneer as our founder as well as an energetic, innovative team of Millennials, ready to dig into the data to tell your story.

 Why "TripleScoop"?

Our Philosophy

Our Philosophy

Our philosophy is that whatever our professional calling in life, it can be fun. You are totally allowed to enjoy a report full of data, and so we hope our name reflects that feeling. One of our most frequent questions is the origin of our name. You can thank Ted for his quirky sense of humor and his love of frozen desserts. With the initial thought there is nothing like a good scoop of information, our founders built on that idea and that philosophy. After all, triple scoops are for sharing, as are all the great insights we offer our wonderful clients.





Ted's Scoop

Goats, Scapegoats and Emotional Connections

“The Cubs are going to win the World Series in 2008.”  Ryan Dempster – Cubs Pitcher, Former Reds Stiff, Comedian     “…they won’t win it because at the end of the day, they’re still the Chicago Cubs and they will figure out a way to screw this whole thing up.” Marty Brennaman – Hall of(…)

Rebecca's Scoop

The Fake Fireplace

The Fake Fireplace

The mind is a strange thing. Now that a chillier season has begun to emerge with its snowcapped mountains and storm-brewing days, we are feeling an increased need for warmth at the office, or at least, the impression of warmth. Last week, my boss reminded me of the previous winter when he had inspired me(…)